Copywriter / Creative Director
Assignment: Help the world's largest die caster look like the industry leader they are.
Solution: Die casting literally melts metal into whatever shape industry needs. As the world's largest die caster, Dynacast components are in everyone's pocket, in everyone's home, and on everyone's desk. And all these first world conveniences are made possible by Dynacast's focus on precision. So we came up with a tagline that explained what they do, a visual treatment reflecting the tagline, a website and ads that solidified them as an industry leader.
Agency: Eric Mower and Associates
CDs: Seth Werner and Patrick Short
AD: Libby Portis
CW: Chad Brophy