Solution: Visualize how the Gulf Coast is no ordinary beach vacation, then give them the wink "Stay a while, you'll get it."
Result: We were the only non-local agency. We won.
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Hype Video:
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Credits:
Agency: Masterminds
Creative Director: Joe McDonough
Art Director: Justin Rentzel
ACD/Copywriter: Chad Brophy
Jr. Copywriter: Nick Burkwit
Jr. Copywriter: Adrienne Mauro
Creative Director: Joe McDonough
Art Director: Justin Rentzel
ACD/Copywriter: Chad Brophy
Jr. Copywriter: Nick Burkwit
Jr. Copywriter: Adrienne Mauro